A few years ago “Henry Needles and Sons” took their tailoring business online. It was a beautifully crafted site with plenty of video to fill your broadband needs. They displayed their tailor made outfits that brought style, craftsmanship and the ability to bring everything with you. Each outfit offered extra large pockets that you could fit all of your digital devices. Check them out at GreatPockets.com
Well today I came across another beautifully crafted site, this time for a new cell phone. One that should give the iPhone a run for the money. The Pomegranate phone is a sharp little all-in-one cell phone, and so much more. Like Great Pockets, this site offers a great multimedia experience to show you every detail of their product. One of my favorite features is the HD projector. Who knew such a small device could project true HD video for all to enjoy.
Both sites are also fronts for another product altogether. Great Pockets was Nokia’s ingenious concept site, designed by FarFar, for the release of their N95 cell phone. There was a tight connection between all the items that you could fit into your Great Pockets pants and all the features of the N95. The Pomegranate on the other hand has features even the N95 doesn’t have. As mentioned there is an HD projector….umm hmm. I will speak no more of the Pom’s featues, go check it out yourself. Unlike the Great Pockets/N95 promo, the Pom phone is only connected to its true destination by some well written copy. That destination being Nova Scotia. Mad props go out to the Nova Scotia board of tourism for giving this stunt a try.
My gripe with the Pom phone site is that once I got to the true site I couldn’t care less what it had to offer. The giant disconect from an ultra-high-tec phone and the land of Nova Scotia was too much for me. I assume I’m not alone here. I also assume this campaign will be less successful then Nokia’s original. Either way they are both well worth your time.
Great Pockets – Henry Needle & Sons/N95
Pomegranate Phone – Nova Scotia